WAL-MART'S NEW WINE'S

[LARRY]

Wal-Mart announced that, on July 1, 2007, it began offering
customers a new discount item - Wal-Mart's own brand of wine. The world's largest retail chain is teaming up with Ernest & Julio Gallo, Winery of California to produce the spirits at an affordable price, in the $2- $5 range.

Wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand into their shopping carts, but "there is a market for inexpensive wine," said Kathy Micken, professor of marketing at University of Arkansas, Bentonville. She said: "But the right name is important."
Customer surveys were conducted to determine the most attractive name for the Wal-Mart wine brand. The top surveyed names in order of popularity were:


10. Chateau Traileur Parc

9. White Trashfindel

8. Big Red Gulp

7. World Championship Riesling

6. NASCARbernet

5. Chef Boyardeaux

4. Peanut Noir

3. I Can't Believe it's Not Vinegar

2. Grape Expectations

1. Nasti Spumante

The beauty of Wal-Mart wine is that it can be served with either
white meat (possum) or red meat (Squirrel).

[Joan]

;)Think I'll stick with the wines I'm drinking now - like German wines!

[Deleted]

piesporter goldentrophshen (sp) or the spatleze (sp)

[Joan]

The one I like the best is "SCHLINK HAUS" SPATLESE! Another one is LIEFREAMILCH (sp) - they are both white wines.

[Barry]

Not much of a wine drinker.